Ahead of Game 5 of the NBA Finals Saturday, Knicks mania is especially sweet at a Fairfield business.

The window at Saugatuck Sweets on Reef Road has been transformed into a love letter to the team.

Kids who come to the store for an ice cream or candy have been writing messages to the players, who are just one win away from the championship title.

Owner Al DiGuido, who grew up in Brooklyn and is a lifelong Knicks fan, says customers are having tons of fun showing off their Knicks pride.

"They love it. There's not many places in the community that are as jacked up and excited and kind of lean into the way we do. But we do it because we love it and we love the kids and we love the community," he says.

DiGuido says the team's resilience and win in game three is a great message to everyone to never give up.