After a fresh dusting a snow, people are jumping into the Atlantic Ocean at Asbury Park.

The Sons of Ireland Polar Bear Plunge takes place at The Berkley Hotel at 1 p.m.!

It's all for serious charity. The plunge this year will benefit Hazlet's HOPE Network and The Samaritan Center at the Jersey Shore.

Temperatures this afternoon are in the twenties, but with gusty winds it will feel like the teens and single digits however the ocean temperature this time of the year is in the lower 40s.