Ice cream lovers across the Garden State are celebrating National Soft Serve Day with a unique twist on the classic summer treat.
While traditional swirls remain a fan favorite, local food trucks are reimagining how the popular frozen dessert is served. Rather than relying on standard cones or cups, innovative vendors are dishing out perfectly block-shaped soft serve.
National Soft Serve Day highlights the longtime summer staple, which gained widespread popularity in the mid-20th century for its lighter, airier texture than traditional ice cream.
News 12 takes an inside look at the local food truck behind the square-shaped soft serve.